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Case Study

Savonlinna Opera Festival Transformed Visitor Engagement with Videobot

Learn how the Savonlinna Opera Festival used Videobot to revolutionize their customer experience, boost ticket sales, and guide first-time opera-goers to the perfect show.

Company:

Savonlinna Opera Festival
operafestival.fi/en/

Industry:

Events

Key results:

Sessions

51735

Engagement Rate

47.9%

CTA Clicks

995

Videobot’s short-form video platform was the perfect solution  for the Savonlinna Opera Festival, enabling the team to accurately translate the unique festival experience, provide website visitors with the right information and lifting ticket sales.

Implementation: Videobot was integrated seamlessly across the Savonlinna Opera Festival website, streamlining the user experience that delivered for strong engagement along with boosting ticket sales.

"We wanted to help guide our users whilst also finding a way of minimising pressure on our customer service people. Several years ago we used chatbots but haven't had anything similar on the website since then. Videobot requires less resources and yet has still been great for customer service. Videobot would clearly be useful for all events, venues, culture, and other content rich companies in our industry. We have found that Videobot adds value to our service despite not being vital for our business operations."
Mika Nevalainen
Chief Commercial Officer

What you’ll find in the case study:

In this case study, you’ll discover how the Savonlinna Opera Festival overcame key challenges in guiding visitors to the perfect opera experience. Learn how Videobot helped simplify ticket purchases, assist in trip planning, and attract first-time opera-goers through interactive, visually engaging content. By using Videobot, the festival not only improved the customer journey but also reduced the pressure on their support team.

You’ll also find detailed insights into the results, including how the “Choose Your Opera” Videobot boosted ticket sales and achieved impressive engagement rates. With clear, data-backed success, this case study highlights how Savonlinna plans to further leverage Videobot to enhance future campaigns.

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